Casio Announces ITZY as G-SHOCK Brand Ambassador
Status | |
Category | Others |
Source | View Source |
Casio Computer Co., Ltd. announced today the appointment of the five-member South Korean girl group and global hit sensation ITZY as official ambassador for the G-SHOCK brand of shock-resistant watches.
ITZY is a girl group composed of five members — Yeji, Lia, Ryujin, Chaeryeong, and Yuna — from JYP Entertainment Corporation, which also gave the world TWICE and NiziU. Since ITZY’s February 2019 debut, the group has enjoyed tremendous support from a global fanbase and particularly from teenage girls and women in their twenties in Asian countries.
Ever since the launch of the first G-SHOCK watch in 1983, the brand has established itself as unrivaled in shock resistance and uniqueness of design and has consistently brought these qualities to collaborations in sports, fashion, music, art and other realms. In recent years, the brand has worked to further develop the market for women’s watches as well, with downsized versions of popular models and an ever-expanding lineup of more compact watches to cater to the needs of users across the gender spectrum.
The powerful, personally expressive songs and cool performances that give ITZY its sensational charm make for a phenomenal match with the G-SHOCK vision, which is defined by the brand concept of toughness, so Casio decided to sign the group as brand ambassador. Casio will feature ITZY in G-SHOCK advertising visuals, a movie, and more in Japan and other parts of Asia to effectively convey the G-SHOCK worldview to more users and young women in particular.
Regarding the appointment of ITZY as brand ambassador, the group comments, “All in us! ITZY has become a global ambassador for Casio G-SHOCK! Join us and witness the unstoppable G-SHOCK and ITZY’s new look!”
For more information:
- Special movie: https://youtu.be/kL5olA8CVdo
G-SHOCK watches worn by ITZY
GM-S2100
Based on the GMA-S2100 — a smaller, slimmer version of the GA-2100 — the GM-S2100 employs a stainless-steel metal bezel while keeping the iconic octagonal form. A circular hairline finish applied to the surface of the bezel and vapor deposition applied to the dial bring out a luxe, sophisticated gleam in the watch.
GM-S5600
The GM-S5600 inherits the iconic form of the very first G-SHOCK, the DW-5000C, presenting it in a smaller size designed to nicely fit slimmer wrists. The metal bezel gives the watch an even more chic impression.
GM-S110
The GM-S110 is a mid-size version of the GA-110, a digital-analog combination G-SHOCK featuring a distinctive dimensional dial. Separate hairline and mirror finishes applied to the intricately shaped metal bezel enhance the texture of the gleaming metal material.
Related Deals & Promotions
MISSION FOODS SINGAPORE PRESENTS: #OurMiniMoments with Mini Wraps
SINGAPORE, MARCH 2022 – The March school holiday is coming and there’s no better time to create forever moments with your littles ones while enjoying Mission Mini Wraps! Mission Foods…
Save up to $2,600 on Bosch home appliances with Bosch x MARIGOLD’s March-On Sale!
This March, collect and claim additional discounts on your favourite Bosch home appliances with Bosch x MARIGOLD’s March-On Sale! From now until 31 March 2022, shoppers can save up to…
Jurong Point – Purchase Fortune Bags At Up To 2x To 3x Its Retail Value
Blessing you this Chinese New Year are the Fortune Bags (福袋). Spend $128 (max. 3 same-day receipts) to purchase 1 Fortune Bag at $28, $58 & $88 with up to…
BookFest@Singapore 2021: Crazy Auction
The Crazy Auction is back on Facebook Live! Tablets and other Gadgets & IT products are up for grabs from $1! Type your bidding amount in the comment section during…
Art For Everyone Contest
Challenge your creativity in Colouring or Hand-lettering & Caligraphy in the Art For Everyone Contest held by POPULAR and Staedtler! Category A : Kids Colouring (12 Years & Below) 5…
Free Chocolate Wafer at Sushi Tei this Children’s Day from 8th – 10th October 2021
Happy Children’s Day! Enjoy a Free Chocolate Wafer (U.P. $3.80) with min. subtotal spend of $60 at all Sushi Tei outlets when you dine in with a kid. Terms and…
[SHARP FB LIVE] Enjoy Up to 60% OFF Selected Lifestyle Products on Sharp Facebook Live This 25 Aug!
Tune in to Sharp’s Facebook Live this coming Wednesday at 730pm where they will be up to 60% OFF for its lifestyle items including Japan-made anti-fog face shield, surgical medical…
MISSION FOODS AND MASTERCHEF AUSTRALIA WINNER AND TV PRESENTER, ADAM LIAW, CHALLENGES YOU TO MAKE IT
SINGAPORE, JULY 2021 – Wraps are in, bread is out. Mission Foods Singapore’s latest campaign, #LikeBreadButBetter, is set to challenge Singaporeans to rethink bread as a diet staple and instead,…
50% Cashback and Weekly $1 flash deals at Jurong Point Exclusively for M Malls members!
Shop and dine to your heart’s content with the best deals at Jurong Point this July! Jurong Point launches fantastic weekly flash deals every Monday, 10am from now to 31st July…
Happy Hour Happy People
Relaxing after a long day with a cocktail in hand has to be one of the best feelings in the world. Make those happy hours at home even better with…
Search Deals & Promotions
Trending Deals & Promotions
Get Hooked onto Fatburger’s New Cod Fish Burger!
Oh my Cod! Serving up the best catch yet, Fatburger launches their newest addition: THE COD FISH BURGER! Using only premium ingredients, say hello to battered cod fish, deep fried…
30% OFF
50% OFF on Badminton Racket
Buy Yonex badminton rackets online buy lining badminton rackets buy victor badminton rackets online india at the lowest price get a great deal on khel sale on badminton racquet.
[Delivery Promo] Great Nanyang Is Now Available Wherever You Are Via Delivery!
Great Nanyang’s local delights can now be delivered to you! If you’ve always wanted to try their food since opening in August this year, here’s your chance without having to…
Audio House 5.5 Sale
As we looking forward to the Labour Holiday tomorrow, Audio House has more good news to share! As a continued show of support for the Government's Climate Friendly Households Programme…